Troov Marketing provides a full suite of digital solutions tailored specifically for small businesses in Melbourne. Our core service is professional website design, but we offer much more to help your business thrive online:

• Custom website design and development
• Mobile app development
• Google Business Profile optimization
• All-in-one business center dashboard for marketing and management

Each service can be purchased individually, but many clients find greater value and results when bundling these services with their website project. This integrated approach ensures all aspects of your digital presence work together seamlessly.

Our services are designed to complement each other, creating a powerful digital ecosystem for your business:

When your website, mobile app, Google Business Profile, and business dashboard work in harmony, you'll experience more consistent branding, streamlined management, and improved customer engagement. For example, updates made through your dashboard can automatically reflect across your website and Google profile, saving you valuable time.

Small businesses in Melbourne often struggle with limited resources. Our integrated approach means you don't need separate vendors for each digital need, reducing coordination headaches and ensuring all elements of your online presence support your business goals.

While we serve small businesses across all industries in Melbourne, we've developed particular expertise in working with:

• Retail and e-commerce businesses
• Professional service providers (accountants, lawyers, consultants)
• Hospitality businesses (restaurants, cafes, accommodation)
• Trades and home services
• Health and wellness providers

Our team takes the time to understand the unique challenges and opportunities in your specific industry. This allows us to create digital solutions that address your particular business needs rather than offering one-size-fits-all approaches.

To kick off your project effectively, we typically need:

• Your business information (logo, brand colors, existing marketing materials)
• Content for your website (text, images, videos) or a plan to create it
• Examples of websites you like (and don't like)
• Clear understanding of your business goals and target audience
• Initial deposit payment

Don't worry if you don't have all these elements ready. We can help guide you through the process of gathering or creating what's needed. For clients who need assistance with content creation, we can recommend trusted copywriters and photographers in Melbourne.

Our bundled packages are designed to provide comprehensive digital solutions at better value than purchasing services individually:

Digital Essentials Package: Website design + Google Business Profile optimization. This package ensures your business has a professional online presence and is properly listed in local search results – essential for Melbourne small businesses.

Complete Digital Solution: Website design + mobile app + Google Business Profile + business dashboard. This comprehensive package gives you a fully integrated digital ecosystem with centralized management.

Each bundle is customized based on your specific business needs. Bundling services typically saves 15-20% compared to purchasing each service separately, while also ensuring all elements work together seamlessly.

As a Melbourne-based agency focused exclusively on small businesses, we offer several key advantages:

• Small business specialists: Unlike agencies that primarily serve larger clients, we understand the unique challenges, budget considerations, and growth objectives of small businesses.
• Local expertise: Being based in Melbourne means we understand the local market and can meet with you face-to-face when needed.
• Integrated approach: Our all-in-one business center dashboard sets us apart, allowing you to manage your website, Google profile, and digital marketing from a single platform.
• Accessibility focus: We build websites that comply with WCAG 2.2 standards, ensuring your site is accessible to all users and meets Australian guidelines.

Most importantly, we measure our success by your results. We're not just building websites – we're creating digital tools that help Melbourne small businesses grow.

We've worked with small businesses across numerous industries in Melbourne, giving us valuable insights into various market sectors. Our team takes the time to research and understand the specific challenges, opportunities, and best practices in your industry.

During our discovery process, we'll ask detailed questions about your business, competitors, and target audience to ensure we fully grasp your industry context. We also stay current with emerging trends across different sectors to provide informed recommendations.

Our portfolio includes successful projects for retail shops, cafes, professional services, trades, healthcare providers, and many other small business types throughout Melbourne.

While specific results vary based on your business and goals, our clients typically experience:

• Increased website traffic and improved conversion rates
• Enhanced professional image and credibility
• Better visibility in local search results
• Reduced time spent managing their online presence
• Improved customer engagement and satisfaction

We establish clear goals and metrics at the beginning of each project and provide regular reports to track progress. Our focus is on creating websites and digital solutions that deliver measurable business outcomes, not just attractive designs.

We're proud that over 80% of our new clients come from referrals – a testament to the results we achieve for Melbourne small businesses.