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Website management for established businesses

Troov builds high-performing websites for established businesses, then stays on to manage, update, and grow them. Because a website that sits still falls behind.

  • Design
  • MANAGE
  • GROW .
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TRUSTED BY BUSINESSES ACROSS MELBOURNE

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Black five-point star icon on a white background
Black five-point star icon on a white background
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Black star icon on a white background

4.9/5 stars

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Build. Manage. Grow. Your website, content, Blogs, SEO, and Google profile. One agency. No loose ends.

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About TROOV

We're the agency that stays after launch day.

Most web design agencies deliver a website and move on. Troov was built around a different model. We design, build, and then stick around to manage, update, and grow your online presence month after month.


Based in Melbourne, we work with established service businesses who want a website that actually performs, not one that looked great on launch day and slowly fell behind. Your website, content, SEO, and Google profile, handled by one team that knows your business inside out.

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Services

Everything your online presence needs. One agency.

Web Design & Development

Custom websites built to perform, not just look good. Every site is designed around your business goals, built for speed, and optimised for mobile. No  shortcuts.

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Ongoing Site Management

Your website doesn't stop needing attention after launch. We handle updates, security, hosting, backups and regular improvements so your site keeps working as hard as your business does.

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SEO & Content Strategy

Consistent, quality content that helps your business get found. From blog posts and landing pages to on-page SEO improvements, we build visibility that compounds over time.

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Google Business Profile

Your Google profile is often the first thing potential customers see. We keep it optimised, up to date, and actively managed with posts, photos, and review responses that build local trust.

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how it works

From first conversation to a website that keeps delivering.

Every project follows the same proven process. No guesswork, no dragging timelines, no disappearing after launch.

01

Discovery & Strategy

We start by understanding your business, your customers, and what your online presence actually needs to do. No generic questionnaires. Just a focused conversation that shapes everything that follows.

02
Design & Build

Your website is designed from scratch around your goals, built for performance, and refined until it's right. You'll see progress throughout, not just a big reveal at the end.

03

Launch & Optimise

We handle the full launch including hosting, domain setup, SEO foundations, and Google Business Profile. Everything is tested, live, and working before we hand over the keys.

04

Manage & Grow

This is where most agencies disappear. We stay on. Monthly updates, fresh content, SEO improvements, performance monitoring. Your website keeps evolving alongside your business.

Black user icon silhouette on a white background
how it works

From first conversation to a website that keeps delivering.

Every project follows the same proven process. No guesswork, no dragging timelines, no disappearing after launch.

01

Discovery & Strategy

We start by understanding your business, your customers, and what your online presence actually needs to do. No generic questionnaires. Just a focused conversation that shapes everything that follows.

02
Design & Build

Your website is designed from scratch around your goals, built for performance, and refined until it's right. You'll see progress throughout, not just a big reveal at the end.

03

Launch & Optimise

We handle the full launch including hosting, domain setup, SEO foundations, and Google Business Profile. Everything is tested, live, and working before we hand over the keys.

04

Manage & Grow

This is where most agencies disappear. We stay on. Monthly updates, fresh content, SEO improvements, performance monitoring. Your website keeps evolving alongside your business.

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PORTFOLIO

Websites we've built and continue to manage.

HVAC service website homepage with technician repairing an air conditioner in a modern living room

AirHome HVAC

Concept design for a residential HVAC business. Built around fast quote requests, service area visibility, and trust signals that convert first-time visitors into booked jobs.

Legal firm website landing page with headline, two professionals, and a clean black-and-white layout

LN&C Legal

Concept design for a boutique law firm. Clean, editorial layout focused on credibility, clear practice area navigation, and a professional tone that reflects the firm's values.

Premier Realty 1997 brochure cover with vineyard road and a bedroom/interior layout below

Premier Realty 1997

Concept design for a luxury real estate agency. Bold typography, high-end imagery, and a layout built to showcase property listings and drive vendor enquiries.

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Who we work with

Supporting established service businesses across Melbourne.

Accounting & Financial Services

Your clients trust you with their finances. Your website should reflect that same level of professionalism. We build and manage online presences for accounting firms, bookkeepers, and financial planners who want to attract quality clients without lifting a finger on the digital side.

Family planning website homepage with bold headline, smiling child photo, and plan feature tiles

Landscaping & Trades

Legal & Professional Services

Medical & Allied Health

Every client gets a website designed around their business, not a template with their logo dropped in. And every client gets ongoing management as standard, because a website that isn't maintained is a website that falls behind.

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Get in touch

Ready to stop worrying about your website?

Book a free strategy call and we'll walk through what your online presence needs, what's holding it back, and how Troov can take it off your plate.

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testimonials

My clients’ results are the clearest measure of our impact.

“Troov did a fantastic job creating the website for my business. Rowan really listened to what I needed and delivered a clean, professional, and user-friendly site. I've already received great feedback from clients and have seen an increase in inquiries.”

Hayley Thompson

Hayson Accounting

BC, Canada

“Great working with Rowan. Delivered a great website and is super helpful with responding to questions and queries.”

Daniel Hillier

EZPZ Property Management

Melbourne, Australia

60+ AUSTRALIAN
BUSINESSES TRUST TROOV

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INSIGHTS

Practical advice for growing your business online.

Outdated website versus modern website comparison on a laptop screen

5 Ways Your 10-Year-Old Website Costs You Money in 2026

13 May 2026
Is your old website driving customers away? Discover why a 10-year-old website costs more in lost leads and missed SEO than a professional rebuild for Melbourne trades.
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Make the most of the season by following these simple guidelines

by Eazi Business • 30 April 2026
The new season is a great reason to make and keep resolutions. Whether it’s eating well or cleaning out the garage, here are some tips for making and keeping resolutions.
Person walking past a blue food truck on a city street.

Keep in touch with site visitors and boost loyalty

by Eazi Business • 30 April 2026
There are so many good reasons to communicate with site visitors. Tell them about sales and new products or update them with tips and information.
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Can’t find your answer?

Browse all our FAQs here

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qUESTIONS & aNSWERS

Frequently asked questions

  • What types of businesses do you work with?

    We work with established service businesses across Melbourne. Accountants, law firms, medical practices, trades, and similar. If your business has been running for a few years and your website hasn't kept up, we're a good fit.

  • What's included in ongoing website management?

    Content updates, security, hosting, backups, performance monitoring, and regular design improvements. We also handle your Google Business Profile and can manage SEO and content. The specifics are tailored to what your business needs.

  • How much does a website cost?

    Every project is scoped based on what your business actually needs, so we don't publish fixed pricing. Book a strategy call and we'll give you an honest quote with no obligation.

  • How long does a website take to build?

    Most projects launch within 4 to 6 weeks from kickoff. Larger or more complex builds may take longer, but we set clear timelines from the start so there are no surprises.

  • Do I need to sign a long-term contract?

    Website builds are a one-off project fee. Ongoing management runs month to month. We keep clients because the work is good, not because of a lock-in contract.

  • What if I already have a website?

    We can work with what you've got. Whether it needs a full rebuild, a design refresh, or just proper ongoing management, we'll assess it during the strategy call and recommend the right path forward.